Custobar blog

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Why your sports club needs a Customer Data Platform today

The world of sports is no stranger to data. From player stats to fan demographics information is the lifeblood of any successful sports club. Clubs excel at managing athlete data in sports. Still, they are not fully utilising the potential of their fan data in business.

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Custobar announces Gold Technology Partnership with Shopware

Shopware, the leading ecommerce platform, and Custobar, a Customer Data Platform (CDP) and Marketing Automation system, are delighted to announce that Custobar is now a Gold Partner, and the first Gold tech partner in both Finland and the Nordics, with Shopware.

What's up with Custobar in March 2023?

Custobar now connects with Facebook Conversions API, the RFM matrix looks nicer, email templates work better, and you can become a pro on product recommendations! And, of course, we improved security, too.

What's up with Custobar in November 2022?

We’ve been saying this all year, but yes, usability is still on our mind in November and one change in particular makes it easier to filter customer search results by relative date alongside exact dates.