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Creating winning targeted marketing strategy with customer insights
Are you ready to transform your marketing strategy? Watch an insightful webinar with Ruohonjuuri, tailored specifically for e-commerce and omnichannel retailers.
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Unlock enriched insights with Custobar’s new Campaign Statistics API
Custobar’s Campaigns Statistics API (beta) is a game-changer for anyone looking to optimise their marketing campaign reporting to suit their unique business needs.
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4 reasons to increase price transparency before Black Friday
Your customers are likely sceptical about your Black Friday deals. According to a survey conducted in Finland, over 70% of consumers found the Black Friday deals in 2022 unreliable.
Stand out on Black Friday with Custobar's email template designer
The holiday season is just around the corner. For marketing professionals like you, it's time to gear up for the biggest shopping events of the year: Black Friday and Cyber Monday.
We updated our template designer: create dreamy email templates without the need to imagine it all
Because you’ve had to use some (ahem, a lot of) imagination and the eye of your mind to understand what the final email template will look like, and that vision will only come with experience.
Exciting feature update: Custobar now supports seamless integration with WooCommerce
We are excited to unveil a major improvement to Custobar's integration with WooCommerce, the popular e-commerce platform.
Enhanced Product Recommendations feature: Simplifying implementation and improving outcomes
We recognised early on that Custobar's ability to gather purchase data from both offline and online channels (not just limited to e-commerce) gave us a unique advantage in providing product recommendations to our clients.
New Omnibus price feature for more transparency in sales campaigns
The Omnibus directive requires merchants to inform consumers about the lowest price of a product within 30 days alongside discounted prices or discount percentages.
Are Bargain Hunters gnawing at your bottom line and can you identify them?
Marketing Week reported, that the British online fashion retailer Asos identified 6 percent of its active customers as having a disproportionately negative impact on profitability.
Custobar announces Gold Technology Partnership with Shopware
Shopware, the leading ecommerce platform, and Custobar, a Customer Data Platform (CDP) and Marketing Automation system, are delighted to announce that Custobar is now a Gold Partner, and the first Gold tech partner in both Finland and the Nordics, with Shopware.